Marx Toy Company

Brothers Louis and David Marx founded Marx Toys in 1919, sourcing new lines from factories where Louis had worked as a salesman.

Using a circular logo with a large X behind the letters M, A, and R, the toys are often mis-identified by non-collectors.


In 1921, Marx put two toys into production on their own machines. “Alabama Minstrel Dancer” and “Zippo Climbing Monkey” were both mechanical tinplate toys. The toys sold 8 million each in the first year, and the company was on its way!

Marx was an early partner of Disney, making Popeye tinplate toys.

The then-new Sears and Montgomery Ward catalogs were another key to huge success for the company.

Marx transitioned to plastic in the 50s, going on to create such icons as Rock ‘Em Sock ‘Em Robots and the Big Wheel.

Failing to gain a foothold in electronic toys, the company sold in 1972 to Quaker Oats and ceased production in 1975.

Tinplate and mechanical toys from the 30s and 40s are the most collectible items from this iconic American company.